High Performance Italian Wheelsets

Fulcrum High Performance Italian Wheelsets

Brand new designs and technologies

Find out more
High Performance British Bikes

Orro Bikes High Performance British Bikes

Designed in Sussex

Find out more

Our Brands

Browse through our prestigious brands

Latest News

Keep up to date with all the latest new from i-ride

Why buy a SeaSucker?

Why buy a SeaSucker? Other bike racks on the market have a problem a SeaSucker is the solution

As trusted by team Jumbo Visma & the UCI to transport world tour bikes. We are certain that our SeaSucker range offers the slickest, easiest, and most car compatible bike carrying systems available in the UK today.

Free Tubeless Tyres

Free Tubeless Tyres with Fulcrum Wind 40 & 55 DB Wheels

For a limited time only we are giving away a FREE set of Vredestein 25c Fortezza Tubeless tyres and sealant worth £112.99 with every set of Fulcrum Wind 40DB or 55DB carbon wheels.

Last Minute Christmas Gift Ideas

Last Minute Christmas Gift Ideas In the run up to Christmas we are giving you a rundown of our top Christmas gift ideas.

From clothing to bike accessories, there is bound to be something for the cyclist in your life. With gifts from some of the biggest brands in the sport including Orro, Speedplay, Bryton and Campagnolo there is a full range of options whatever your budget.

Bryton Autumn - Winter Promotion

Bryton Autumn - Winter Promotion We are thrilled to announce that our MSRP on Bryton’s top 3 units will be reduced till December 31st 2019. With up to 27% off SRP, you can now get even more value for money on the computers used by the Deceuninck Quickstep Team.

Even better, the reductions will also apply to any bundles containing the respective units! The Rider 410, Rider 450 and Aero 60 are all packed with features that will give you all the data you could want or need.